The original concept behind this shoot and tutorial was to show how to do a fun and lighthearted photo shoot similar to something you might see in a Gap advertisement. The goal of a fashion image is to convey the companies message and brand image to consumers through still photos. This is true for both “high fashion” and “retail fashion”. Where high fashion might focus on being overly sexual and extravagant, retail fashion wants to convey the message of fun, comfort and happiness.
Full Episode Description Here:
http://phlearn.com/behind-scenes-gap-inspired-fashion-shoot
Phlearn Accounts
Website: http://phlearn.com
Facebook: https://www.facebook.com/Phlearn
Twitter: https://twitter.com/phlearn
Google+: https://plus.google.com/u/0/116791098…
Instagram: https://instagram.com/phlearn
For more tutorials and how to videos check out our extensive Photoshop and photography video channel: http://www.youtube.com/user/PhlearnLLC
We cover everything from Photoshop tutorials, photography tutorials, how to videos and more!