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Gordon Reid, aka Middle Boop, is an art director, illustrator and designer combining graphical shapes, lines and intense colour in his work. Gordon is currently working with Saatchi & Saatchi and has recently toured America exhibiting his typography series ‘Profound Quotes from Retro Movies’, featuring shows in LA and New York. Having worked for the likes of ‘the Rio Olympics’ and ‘Toyota’ all the way through to ‘Warp Records’ and bands such as Mogwai, Bombay Bicycle Club and Gorgon City – Gordon has built up a vast portfolio which is bursting full of great style, great clients, and great personality.