Mainstream campaigns are packed with dynamic movement. Even in still advertisements, visuals depicting the swirls of clothing and hair or the graceful lines of dancing bodies in motion are having more than a moment. Movement as a central subject in brand campaigns is not only beautiful and visually inspiring — it is also a way for us to experience physicality without needing to touch. Even though we may be alone, working remotely, or socially distanced from one another, these visuals allow us to stay sensually connected, at least in our minds.
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